Improving conversion rates in KickSmoking

In part 1 of this series we looked at the current state of the application KickSmoking. In this series we’ll take a look at some of the ways we’re going improve conversion rates. Always take care of your loyal users People won’t give you money if you treat them poorly. There are two main groups of users on KickSmoking, those on the free app and those on the paid app. [Read More]

Monetising KickSmoking

KickSmoking is a windows phone app that I built 2-3 years ago which has been in maintenance mode for a while. Despite being on the back-burner it’s still the number one quit smoking app on the Windows Phone app store. It’s had over 60k downloads and still achieves upwards of 50 new installs a day, and with 224 reviews at an average of 4.5 stars I’m not the only one who thinks it’s awesome. [Read More]